Baufritz UK  > Privacy Policy

Privacy Policy

1 Your privacy is our goal

We are delighted with your interest in our company and our products or services and we would also like you to feel secure with regard to the protection of your personal data when visiting our website. We take the protection of your personal data very seriously. Observing the provisions of the Federal Data Protection Act is a matter of course for us.
We want you to know when we collect your data and how we use them. We have taken technological and organisational measures to ensure that the regulations on data protection are followed by both us and external service providers.

2 Personal Data

Personal data are information on your identity; included in this are, for example, details such as name, address, telephone number, email address. To use our website, you do not have to give your personal data. However, in certain cases we will need your name and your address as well as other details so that we can provide you with the requested services.
The same applies, for example, to the despatch of information material and goods ordered or for replying to individual queries. Should it be necessary, we will point this out to you at the appropriate place. Moreover, we only save and process data which you have given to us voluntarily or is automatically made available.
Insofar as you use our services, as a rule we will only collect such data that we need to render the services. In as much as we request additional data, this will involve voluntary information. Personal data will only be processed to perform the service requested and to protect our own legitimate business interests.
Persons under 18 years of age should not send us personal data without the consent of their parents or guardians. We do not ask for children's and young persons' personal data, we do not collect these and we do not pass them on to third parties.

3 Purpose of Personal Data

Personal data provided by you are generally used by us to reply to your enquiries, process your orders or provide access to specific information or offers to you. In order to maintain customer relationships it may also be necessary that we or a service provider engaged by us will use personal data to inform you about product offers that are useful to your business operation or to conduct online surveys in order to better fulfil our customers' assignments and requests.
We will, of course, respect your wish not to provide us with your personal data for supporting our customer relationship (in particular for direct marketing or market research purposes). We will neither sell your personal data to third parties nor otherwise market them.

4 Appropriated use of data

We will impose the person-related data made available online by you only for the purposes informed about you, process and don't use a passing on of your person-related data to third parties carried out without your necessary consent.

Personal data is only shared with public authorities and government institutions when this is stipulated by law, or when we are forced to do so by a court of law. Our employees as well as those of external service companies are obliged not to divulge any personal data and to act according to federal privacy protection legislation.

5 Non-personal data, which is collected automatically

Using our web page the following data is gathered for organisational and technical reasons: the names of the web pages visited, the browser and the computer operating system used, data and time of access, search engines used, names of sites downloaded, and your IP address.

This data remains anonymous and it is used solely for statistical purposes and to improve our website and online services. This anonymous data is stored separately from personal information on protected internal systems and does not allow identification of an individual. Your confidential data and your privacy are thus being protected at any time.

6 Cookies and Web-Tracking

When you visit one of our websites, we may store information in the form of a cookie on your computer. Cookies are small text files that are sent by a web server to your browser and are stored on the hard drive of your computer.
When using our website we use cookies to enable analysis of your use of our web pages (web tracking). The information generated by the cookie about your use of our website (used search engines, keywords used, languages ​​used, origin of visitors by country, browser used and its plugins, the referrer, the length of stay, entry and exit pages, drop-out rates, IP address) are anonymous and used only for statistical purposes. This information is used separately from personal data and is not merged with latter they can therefore not allow any conclusions to be drawn on personal data.
Naturally you can also view our websites without cookies. If you do not want us to recognise your computer, you can prevent the storage of cookies on your hard drive by selecting "do not accept cookies" in your browser settings. Please refer to the instructions of your browser manufacturer to see how this works in detail. However, if you do not accept any cookies this may limit the functionality of our offers.

6.1 Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google.
You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore you can prevent Google's collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under

6.2 Google AdWords Conversion Tracking

This website also uses the Google Conversion Tracking. Here, a cookie is set on your computer, unless you got to our website through a Google ad. These cookies expire after 30 days valid and are not used for personal identification. If the user visits certain pages of the advertiser's website and the cookie has not yet expired, Google and the client can recognize that the user has clicked on the ad and was redirected to this page. Every Adwords customer receives a different cookie. Cookies can therefore not be tracked on the Web sites of Adwords clients. The information obtained using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. The Adwords clients know the total number of users who have clicked on their ad and proceed to a page which has a conversion tracking tag. However, they will not receive information that can personally identify users. If you do not wish to participate in the tracking process, you can also reject what is necessary to set a cookie - generally a browser setting that disables the automatic setting of cookies. You can also disable cookies for conversion tracking by setting your browser to block cookies at the domain "". Google's privacy policy for conversion tracking can be found here.

6.3 Google AdWords Remarketing Service

This website uses the Google AdWords remarketing service to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven't completed a task on our site, for example using the contact form to make an inquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone's past visits to the website. Of course, any data collected will be used in accordance with our own privacy policy and Google's privacy policy.
You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.

6.4 e-tracker

On this website, technologies of etracker GmbH ("etracker") collect and store data for marketing and optimisation purposes. From this data, user profiles can be created under a pseudonym. For this cookies may be used. Cookies are small text files that are stored locally in the cache of the Internet browser of the site visitor. The cookies allow the recognition of the Internet browser. The data collected with etracker technologies will without the explicit consent of the person concerned not be used to identify visitors to this website and will not be merged with personal data about the owner of the pseudonym. On this page you may, at any time, revoke your consent to the collection and storage of your data with future effect.

7 Security

We have taken appropriate technical and organisational security measures to protect your data from accidental or deliberate manipulation, loss, destruction, and access by unauthorised parties. All our employees and all external persons processing data are bound by the federal privacy protection act and will treat your data confidentially. Our security measures are subject to continuous revision in line with technical developments.

8 Changing our Data Protection Provisions

We reserve the right to amend our security and data protection measures to the extent that this becomes necessary on account of technological developments. In these cases we will also adapt our information on data protection accordingly. Therefore, please observe the respective current version of our data protection statement.

9 Links

If you use external links which are offered within the framework of our internet operations then this data protection declaration does not extend to these links. If we offer links, we do our best to make sure that these of our data protection and security standards also adhere. We do not have any influence, however, on the commitments other providers make towards data security and internet safety. Therefore, please read the notice(s) displayed on the Web pages operated by other providers, also regarding the data protection statements provided there.

10 Rights of Access and Objection

Moreover, you can revoke your agreement to the collecting and saving of your personal data by us at any time. If required write to Bau-Fritz GmbH & co. KG, Alpenweg 25, 87746 Erkheim or send an email to

11 Queries, Suggestions, Complaints

If you have any questions about this data protection declaration or about the processing of your personal details, you can contact our data security inspector Bau-Fritz GmbH & Co. KG, z. Hd. Datenschutzbeauftragter, Alpenweg 25, 87746 Erkheim or send him an email at He also is at your disposal in the case of information requests, suggestions or at troubles as contact persons.